Experience


Sr. UX/UI Designer
Sept 2016 - present
Viacom, Santa Monica, CA

  • Initiate and oversee UX/UI design of Bellator MMA’s mobile product redesign
  • Analyze and refocus existing app content to bring more value to users
  • Produce complete set of wireframes and documentation for product and development teams
  • Create prototypes to illustrate and test UX behaviors and interactions
  • Design development-ready UI comps, assets, and specs
  • Present and brief stakeholders regularly on design progress

Lead UX/Visual Designer
Mar. 2016 - Oct. 2016t
Hilton Worldwide, Glendale, CA

  • Headed visual design of Hilton HHonors iOS app
  • Delegated and guided UI design responsibilities among design team of 4
  • Ensured thorough and timely deliveries of comps, assets, and specs to development team
  • Surveyed and studied cross-section of industry product users to better understand needs
  • Defined and conveyed new product ideations to stakeholders on a bi-weekly basis

Senior Designer
Dec. 2013 - Nov. 2015
The Evangelical Covenant Church, Chicago, IL

  • Advanced global humanitarian relief efforts by designing resources and marketing materials
  • Improved nationwide church planting efforts by designing streamlined tools for assessment and training
  • Oversaw and designed key sections of denominational magazine

Art Director
Aug. 2011 - Aug. 2013
Not That, This, Studio City, CA

  • Created ideation, wireframes, and visual design comps for clients Disney/ABC, CNN, and Netflix
  • Oversaw design production for client projects onsite (ABC Surface and 2012 Oscars app launches)
  • Redesigned and implemented Disney/ABC iOS apps for Kindle, Android, Xbox
  • Guided junior designers in creation of client deliverables

Art Director
Jan. 2002 - Jul. 2011
Freelance, Pasadena, CA

  • Operated small business providing digital and print design services
  • Consulted with clients University of Southern California, Neutrogena, and Quality Marine
  • Co-founded photographer website, fotodeck.com
  • Hired and directed designers and developers for projects

U.I. Designer
Jun. 1999 - Sept. 2001
Chemdex / Ventro, Palo Alto, CA

  • Oversaw redesign of corporate website ventro.com
  • Designed and developed Flash tutorials for customer software training
  • Guided junior designers on design assignments
  • Partnered with Razorfish design team on Chemdex product launch

Web Designer
Jan. 1997 - Jun. 1999
Universal Studios, Universal City, CA

  • Oversaw the design implementation of Winows Media Player in partnership with Microsoft
  • Designed and developed Flash websites for Universal Music properties
  • Produced art assets for Universal Film and Home Video websites
 

Skills


design process: sketching, ideation, wireframing, visual design, prototyping, documentation

platforms/systems: web, mobile, TV, wearables (iOS, Android, Amazon, Windows, XBox, AppleTV)

software: Sketch, Adobe CC, hand-coding HTML/CSS, Invision, Flinto, video editing

spoken languages: fluent in Mandarin Chinese and Taiwanese


Education


Art Center College of Design
Pasadena, CA; Bachelor of Fine Arts in Illustration, Jul. 1996