CNN Sections

Ideation, 2012

In 2012, I worked on an ideation project to visualize new ways of presenting CNN's content sections. CNN's audiences recognize Politics (news coverage, TV assets, digital resources) as a single, cohesive product they're passionate about. The goal of these designs was to explore how to visually extend the other sections (i.e. Finance, Health, Travel) in the same way, from the broader CNN brand, so they could stand alone and have their own identity. 


My Role:

  • Branding
  • UX/UI Design

Exploring different type, iconography, color

motion study

Exploring imagery, ideas, navigation

Early sketching of UX/UI ideas

Early sketching of UX/UI ideas

Exploring a heavily visual UI for a section